Rimmel Magnif’Eyes Eyeshadow Palettes review

Sunday, March 5th 2017 Makeup

Rimmel London Magnif'eyes eyeshadow palettes review by Lena Talks Beauty

Rimmel Magnif’Eyes Eyeshadow Palettes came out here in New Zealand during January and I was lucky enough to be sent two of them. I’ve been wearing them pretty regularly over the last month or so and it’s time to share my thoughts. The palettes have eight eyeshadows in them, with a mix of matte and shimmers. Both palettes have a good collection of eyeshadow colours to create a variety of looks from, which make them very versatile. Keep reading to see them swatched and in use, as well as my review of them.

Rimmel Magnif'eyes eyeshadow palettes - Lena Talks Beauty

“Keep Calm & Wear Gold offers a molten mix of gold and copper hues with pale taupes to highlight and rich coffee colours to define. Ideal for an edgy-elegant daytime eye. Or build-up the drama to create shimmering party looks.

Grunge Glamour is the perfect palette for a sultry smokey eye. Neutral greys and browns are set against fierce wine, bronze and pewter hues for irresistible eyes. Be as subtle or as bold as you dare.”

Rimmel Magnif'eyes eyeshadow palettes, keep calm and wear gold, grunge glamour - Lena Talks Beauty

Keep Calm and Wear Gold (left) and Grunge Glamour (right)

The packaging for the Rimmel Magnif’eyes eyeshadow palettes is great, very practical for everyday use and travelling. They include a little mirror, as well as  a double-ended sponge applicator. I never use sponge applicators but I know there are plenty of people like my mum who use them all the time. They’re advertised as ‘all-in-one eyeshadow, liner, and highlighter’, as well as an eye contouring kit. I’m not much for contouring, so I’ve stuck to a pretty traditional eyeshadow application. The diagrams on the back are pretty handy if you aren’t confident with creating your own eyeshadow looks.

Rimmel London Magnif'eyes eyeshadow palette keep calm and wear gold

Instructions for how to apply on the back of the palette

Now, to review the eyeshadows themselves! They are extremely soft – almost too soft! When I went to swatch them, I pressed a bit too hard and gouged out some of the shadow with my finger. So it’s best to use a light hand with them,  as a little goes a long way. These swatches are on bare skin (no primer), and swatched with my fingers.

Rimmel Magnif'Eyes Keep Calm and Wear Gold swatches - Lena Talks Beauty

Rimmel Magnif’Eyes Keep Calm and Wear Gold

In both palettes, the lightest shade is virtually impossible to pick up, and is invisible when swatching. In general, the shimmer shadows perform better than the mattes. I wonder why that is? Luckily for me, I mostly wear shimmer shades.

Rimmel Magnif'Eyes Grunge Glamour swatches - Lena Talks Beauty

Rimmel Magnif’Eyes Grunge Glamour swatches

Of the two Rimmel Magnif’Eyes palettes, the one that I was more drawn to was Keep Calm and Wear Gold (Despite my feelings about the name). The shades reminded me a lot of my beloved Urban Decay Naked 3 eyeshadow palette, albeit a bit less pinky. Bronze eyeshadows really work with my blue eyes, since they’re opposite each other on the colour wheel.

Rimmel Magnif'eyes eyeshadow palette keep calm and wear gold - lena talks beauty

Rimmel Magnif’eyes eyeshadow palette keep calm and wear gold – lena talks beauty

I didn’t use the enclosed sponge applicator, since I prefer to use my Bdellium tools brushes (available from iherb). Usually when applying eyeshadow I use the Urban Decay eyeshadow primer but to test them in their true form I went without. As I said earlier, they are very soft shadows, and fortunately there wasn’t a huge amount of fallout. They all blended together very nicely.

Lena Talks Beauty wears Rimmel London Magnif'eyes keep calm and wear gold eyeshadow palette

The shadows I used come mostly from the middle of the palette – from the left, I used #3-5. I also wore Rimmel Wonder’full Volume Colourist Mascara Extreme Black which I actually won from Rimmel London NZ on Instagram. Side note, how amazing do my eyebrows look? I’m still thrilled with how good they looked after I got them threaded.

Lena Talks Beauty wears Rimmel Magnif'eyes keep calm and wear gold eyeshadow palette

I made the flower crown in a class by Florries – had to feature it on the blog somehow!

I used to be exclusively a “drugstore” brands shopper (in quote marks since the division of brands isn’t quite the same in NZ as in the US) but in recent years since earning a bit more, I’ve been shopping more from “counter” brands. Plus blogging means I get sent a lot of lovely products from brands I can’t even afford to shop at. I haven’t worn Rimmel eyeshadows before, despite having several of the Kate Moss lipsticks. All in all, I was very impressed with the quality of these eyeshadows. They apply beautifully, and the palettes have versatile combinations of eyeshadows.

Rimmel Magnif’eyes Eyeshadow Palettes, $22.99 is available from Farmers, The Warehouse and Kmart. They are also available overseas, but there ‘s a variation in some countries which have 12 shadows per palette.

What do you think of these eyeshadow palettes? Do you think you’ll be picking one up?

Rimmel Magnif'eyes eyeshadow palettes review by Lena Talks Beauty

This post is part of Fabulous & Fun Life’s Monday Makeup Madness link up – click through for more beauty blog posts.



  • abbymilly

    So pretty! I think I like the neutral one the best (at least for me). I tend to wear more subtle eye shadows so these look perfect!

  • Joanna Park

    I love all the shades! So pretty

  • I have the Keep Calm & Wear Gold one Lena and I love it – haven’t really gotten all that excited about browns before, but these are all lovely, and it’s great that they have a mix of matte & shimmers xxx

  • I have never seen these anywhere near me yet ! They look pretty ! The colors are beautiful and basic to have.


  • This palette looks amazing! Love the look you did. I have one, really need to use it more.

  • I love the Rimmel palettes, the gold/bronze one is definitely my favourite! The looks you have created are gorgeous 🙂 x


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